Graphic Design
✹
Illustration
✹
Graphic Design ✹ Illustration ✹
2025 Creative Edinburgh Awards
Client: Creative Edinburgh (2025)
I was selected as the 2025 designer for the Creative Edinburgh Awards, responsible for creating the year’s visual identity and a flexible suite of assets for digital, print, social, and onsite use. Inspired by Edinburgh’s myths and folklore, the concept reflects the emerging and often untold creative voices that Creative Edinburgh exists to support. The identity was rolled out across promotional materials and showcased at the awards ceremony, giving a cohesive and distinctive look to one of the city’s key creative events. This project felt like a meaningful way to give back and shine a spotlight on such a hardworking and supportive creative community.
The Design Process:
I really wanted to make sure that this identity felt right and did Edinburgh’s creative community justice. So, I took myself on a stroll around Edinburgh to find out what makes this city tick. I noticed that every street I walked down was steeped in mystery and lore, making it a natural home for storytelling. Around every corner lay untold stories waiting to be discovered and I realised this mirrored the emerging and unheard creative voices that Creative Edinburgh Exists to support. This helped me ground the identity and I worked with the team at Creative Edinburgh to build it up from there.
Behind the design article: https://creative-edinburgh.com/articles/behind-the-design-2025-awards
Process video: https://www.instagram.com/p/DRP84V8iLLl/
